AL MOMENTO ESAURITO
Informazioni su questo prodotto
Product Identifiers
PublisherWiley & Sons, Incorporated, John
ISBN-100471987190
ISBN-139780471987192
eBay Product ID (ePID)1131774
Product Key Features
Number of Pages300 Pages
LanguageEnglish
Publication NameValue Net : a Tool for Competitive Strategy
SubjectManagement, Strategic Planning, Economics / Theory
Publication Year1999
TypeTextbook
Subject AreaBusiness & Economics
AuthorCinzia Parolini
FormatHardcover
Dimensions
Item Height1 in
Item Weight19 Oz
Item Length9.3 in
Item Width6.2 in
Additional Product Features
Intended AudienceScholarly & Professional
LCCN99-025241
Dewey Edition21
TitleLeadingThe
Dewey Decimal658.4/012
Table Of ContentThe New Economics of Value-Creating Systems. The Value Net. The Meanings of Value. Using the Value Net. References. Index.
SynopsisOnce you come to believe in a map, it is very difficult to change it, and, if your facts are wrong then you will be relying on a map that is wrong too. Too often 'mental maps' act like blinkers rather than guides - preventing us from acting effectively., Viele Wissenschaftler und Consultants versuchen sich immer wieder in der Erklärung, warum die Welt, und insbesondere das wirtschaftliche Umfeld, einem ständigen Wandel unterliegt. Ihre Erkenntnisse sind zwar häufig sehr aufschlu reich, doch meistens liefern sie keine neuen Konzepte oder Instrumente, um auf diese Veränderungen zu reagieren. Bisher gab es keine neuen operativen Mittel und Rahmenbedingungen, die die bekannten und flexiblen Modelle von Porter und der Boston Consulting Group hätten ablösen können. Bis JETZT! Dieses Buch bietet Ihnen gebrauchsfertige Rahmenmuster für die moderne strategische Analyse. Dieses Konzept wurde erstmals der Strategic Management Society auf ihrer Jahreskonferenz in Phoenix vorgestellt. Die neue "Value Net"-Methode übertrifft die Anwendbarkeit traditioneller Modelle bei der Analyse konkurrierender Systeme, indem sie auch verschwommene und sich ändernde Unternehmensgrenzen berücksichtigt. (10/99), Once you come to believe in a map, it is very difficult to change it, and, if your facts are wrong then you will be relying on a map that is wrong too. Too often 'mental maps' act like blinkers rather than guides - preventing us from acting effectively. Rafael Ramirez (from the Preface) The Value Net A Tool for Competitive Strategy Cinzia Parolini SDA Bocconi, School of Management, Milan, Italy Faced with a continuously changing, and an increasingly competitive, business environment, strategic analysts and senior managers are still reluctant to forsake the familiar and traditional tools and models which were conceived in the very different world of the 1970s and 1980s. However, these methods of analysis are less and less applicable to the blurred and shifting boundaries of today's business world. This book challenges the tools and models that we use when looking at how value is created, shaped and maintained and presents a new and completely viable methodology - the value net. This methodology provides the reader with a new way of dealing with value in the modern environment. Above all it can be used for the analysis of competitive systems that cannot adequately be analysed using established models. Supported by an impressive array of case studies from industries with which most people will be readily familiar - books, online trading, music, coffee etc. - the book argues that in order to remain competitive, strategists, planners and managers should not use yesterday's tools for today's decisions. This well-structured and highly readable book will help create a brand new perspective in strategic analysis and formulation and will interest managers, strategy consultants, MBA and Executive students in these areas. Business Strategy, This text offers a usable framework for modern strategic analysis. First presented to the Strategic Management Society at their Annual Conference in Phoenix, this methodology (the value net methodology) takes into account a firm's blurred and shifting boundaries. It aims to provide a tool for mapping and analyzing a competitive system and developing new creative competitive strategies.
LC Classification NumberHD30.28.P31713 1999
